A track record of leading teams through every stage of product design — building clarity, alignment, and high-quality outcomes.
Proven success in translating complex user needs and business objectives into real-world experiences that deliver impact.
Extensive experience shaping creative vision that’s cohesive, purposeful, and memorable across every touchpoint.
Leading internal teams or partnering with creative agencies to deliver best-in-class design experiences.
Cultivating a continuously evolving culture rooted in collaboration, experimentation, empathy, and problem-solving.
Understanding the “why,” leveraging data to guide decisions, and staying hands-on to solve problems with craft and clarity.
I’m a seasoned design leader with 20+ years of experience shaping human-centered design, UX strategy, and creative direction across both consumer and enterprise products. I’ve had the privilege of working with iconic global brands—from fashion and consumer electronics to agencies and entertainment powerhouses—helping them build innovative, user-driven solutions.
Currently, I’m Senior Director of UX at The Trade Desk, the leading independent demand-side platform. I lead a global team of product designers who are shaping the next generation of our platform.
